Via Veneto is one of Rome’s most famous and stylish streets. Its international fame arrived in 1960, when the street starred in Federico Fellini’s legendary film, La Dolce Vita. Cameras captured the lively atmosphere of the boulevard, forever connecting its name with glamour and movie-star excitement.
This elegant avenue is also home to the US Embassy, housed in the grand and imposing Palazzo Margherita. The building stands as a reminder of the street’s connection to important world events and diplomacy. Over the decades, Via Veneto has remained a symbol of sophistication and international flair.
During the 1980s, the once-bustling street experienced a period of decline. Many of its iconic establishments faded from the spotlight, and the energy of the golden years seemed to wane. But in recent years, Via Veneto has enjoyed a revival. The roadside cafes are lively once more, attracting people who enjoy watching the world go by and soaking up the classic Roman atmosphere.
Source - https://en.wikipedia.org/wiki/Via_Veneto